Why Nobody Cares About calorie controlled horse feed

http://news.morningrelease.com/story/507205/with-half-of-britains-horses-overweight-bifid-launches-grainfree-lowsugar-feed-for-the-nations-gooddoers.html

Premium horse feed sport feed designed for peak performance, stamina and restoration. Well-rounded nutrition with premium ingredients, electrolytes and highly digestible fibre for practice, eventing and show jumping.